Director-IBDF
Chief Growth Officer – Digital and Broadcast Revenue, ZEE Entertainment Enterprises Ltd.
Ashish Sehgal has been associated with ZEE Entertainment Enterprises Ltd. since January 2006. As the Chief Growth Officer – Digital and Broadcast Revenue, he spearheads the strategic alignment of the network's diverse media assets encompassing Linear and Digital, driving revenue growth and elevating the overall value of the organization. With over three decades of expertise in the media and entertainment industry, Ashish has led multiple industry-first initiatives and been a key architect in transforming ZEE’s revenue model by implementing a unified, platform-agnostic approach. His customer-centric vision has unlocked significant revenue opportunities across all of the company’s entertainment and information platforms.
Ashish was previously associated with Star India Pvt. Ltd. at a National Head Level, before managing the overall network’s sales. His career also includes impactful stints at Buena Vista TV and Times Group, where he played a pivotal role in launching India's first FM radio channel. Ashish is a Commerce Graduate from Delhi University with a Specialised Degree in LLB from Symbiosis and has done a Programme for Strategy & Growth from IIM Ahmedabad.
